Phuc Ha Juice Company
Limited (Hai Ninh Commune, Bac Binh District, Binh Thuan Province) - is one of
the enterprises specializing in the production and processing of many products
from the dragon fruit of Binh Thuan province.
Ms. Le Thi Nguyen Ha - Director of Phuc Ha Juice Co., Ltd.
with the new product Thanh Long Seeds.
Phuc Ha Juice Company Limited (Hai
Ninh commune, Bac Binh district, Binh Thuan province) - one of the enterprises
specializing in the production and processing of many products from dragon
fruit of Binh Thuan province said after the success of the fermented dragon
fruit juice product, which was enthusiastically received by the market and
consumers. The Phuc Ha Juice Company has continued to research and invest in
machinery and technological lines to separate dragon fruit seeds to meet the
more advanced needs of the market.
Ms. Le Thi Nguyen Ha, Director of Phuc
Ha Company said, with the export price of 150-250 USD/kg of dragon fruit seeds
(which have gone through many stages of processing with strict processes and
standards), this product is expected to increase in value and economic
efficiency many times higher than traditional products from dragon fruit such
as dried dragon fruit, dragon fruit wine, or dragon fruit confectionery...
Currently, a number of customers from
Korea are promoting cooperation to purchase dragon fruit seeds for serving
industries such as cosmetics, pharmaceuticals, and dietary food production.
Although this is a very new product
and seems strange to the majority of Vietnamese people. However, many research
works and scientific trials in some advanced countries in the world have proved
the nutritional and multi-micronutrient value of this product.
Therefore, the product price is
relatively high and is among the highest in the value chain of dragon fruit
products today.
Mr. Trac Anh, Chairman
of Binh Thuan Union of Dragon Fruit Cooperatives said, dragon fruit has only
really developed into a commodity product and has important significance to
people's life in Binh Thuan province from 1980-1990 onwards. With the efforts
and investment of many businesses in the area; in which, Phuc Ha company
contribution has turned dragon fruit into a source of materials to enrich this
land.
Phuc Ha's products have been brought
to trade promotion in many localities, at many domestic and international fairs
and exhibitions and are very interested and well received by customers.
After many years of quality reform and
design changes, Phuc Ha company has built its own brand of products.
In order to gain a
foothold in the market, Phuc Ha company has committed to environmentally
friendly manufacturing processes and creating many jobs for local workers.
Phuc Ha company has also been fully
Certificate of establishment of eligibility for food safety and HACCP
Certification.
At the same time, Phuc Ha company has
received many awards such as: "Prestige, quality, and safe products for
consumers' health"; "Prestigious agricultural products - the highest
quality of agricultural products"; "Typical rural industrial products
at regional level in 2020"; and has
just been certified product of the Binh Thuan province and products 4-star OCOP
awarded.
Placing great trust
and expectation in the export prospect of a new product that is white and red
dragon fruit seeds. Ms. Ha hopes when the first dragon fruit seeds products are
exported, it will open a new direction and bring many practical values not only
to businesses but also to the majority of export enterprises in Binh Thuan
province, especially in the context of the COVID-19 pandemic which caused the
market to shrink.
Ngoc
Quynh (BNEWS /TTXVN)
